Staying Visible, Viable and Independent in a Highly Competitive Market

Bernadette Wilson Marketing Minute[Marketing Minute Video Series] Account Manager and Marketing Strategist Bernadette Wilson, MBA, and Healthcare Success CEO Stewart Gandolf talk about competition. Another Marketing Minute from Healthcare Success with tips, techniques and ideas for successful medical practice or hospital marketing and advertising.

The revolution in today’s healthcare has shifted to consumerism, with many medical practices rolling-up into hospitals and health systems. Independent specialty practices are searching for new ways to attract patients and professional referrals.

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Bernadette Wilson Stewart Gandolf

Healthcare Success Marketing Minute with Bernadette Wilson and Stewart Gandolf. [WATCH NOW]

An independent analysis of the referral patterns in a market area can identify new prospects and business opportunities. In this Marketing Minute, Bernadette and Stewart talk about strategies and tactics to respond to transitional marketplace shifts, including consumer-direct marketing.

Where are competitive changes taking you?

Talk to Bernadette, or one of our other Healthcare Success marketing professionals, about an independent look at the competitive environment in your service area. Call 800-656-0907.

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Steven Jacobs
As Healthcare Success’ SEO Analyst and Manager, Steven Jacobs oversees long-term Search Engine Optimization strategy to help healthcare practices. He specializes in staying on the cutting edge of a constantly changing industry, developing SEO strategies to build an audience, increase website traffic and generate qualified leads that yield long-term success. 
Steven Jacobs

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“Despite practicing in a hyper-competitive market, our new-patient counts are double what they were for the same time period last year. Hiring Healthcare Success was one of the best business decisions I have ever made.”


– Jonathan Calure, MD