The Not-A-Marketing Book Every Healthcare Marketer Should Read

Strictly speaking, ePatient 2015 – 15 Surprising Trends Changing Health Care is not a typical how-to marketing book. It is, however, an insightful look at “how health technologies are shaping the future of how consumers, caregivers and others will think about and receive care.” Co-authors Rohit Bhargava and Fard Johnmar clearly intended their new publication […]

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