Courageous Moments in Physician Marketing

Not long ago I was speaking with a respected surgeon and thought leader about competition in healthcare. He brought home the idea that competition is indeed nerve-racking. In the practice of medicine and in business, you don’t have real competition unless there is an element of fear. Two notions come to mind. The first is […]

How Satisfaction Unlocks Better Business Performance

Just last month a guest post by Paul Rosen, MD, observed how some progressive-thinking health systems are reaching out to non-healthcare businesses for lessons in problem solving. “Health systems that want to deliver the best in terms of patient safety, quality and experience,” he wrote, “should consider looking outside their own industry for benchmarking.” Benchmarking: […]

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“Despite practicing in a hyper-competitive market, our new-patient counts are double what they were for the same time period last year. Hiring Healthcare Success was one of the best business decisions I have ever made.”


– Jonathan Calure, MD