Are Your Words and Pictures Confusing, Irritating or Just Outdated?

Be careful what you say. The words and images that you use might be working against you, or at least producing unexpected (and undesirable) “message meaning.” It’s elementary mar-com 101, but you might be amazed at how often some folks neglect the receiver-side of the communications loop. Sometimes it’s an innocent oversight, or unexpected consequence, […]

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“Despite practicing in a hyper-competitive market, our new-patient counts are double what they were for the same time period last year. Hiring Healthcare Success was one of the best business decisions I have ever made.”


– Jonathan Calure, MD