Internet Marketing is a Media Darling, But Television is an Effective Beast

At times, the wildly popular attention to Internet marketing (according to, well…the Internet) seems to ignore “traditional” media. It’s as if television advertising is a laughable relic that only your grandparents recall. What’s more, there’s no place for TV in a healthcare marketing plan. Opps…wrong! Log off the “digital darling” fixation for the next two […]

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