Periscope and Meerkat: Marketing Game Changers or Novelty?

Working late one night a few months ago, I somehow stumbled on Periscope, the social video app that enables live streaming broadcasts–from you to the world. There’s a bubble of hype and hoopla connected with the launch of Periscope, so I was a bit skeptical. It turned out to be fascinating. Periscope is a free app […]

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