Healthcare Branding: Answering the All-Important “Why You” Question

The first lesson about healthcare branding has to do with setting expectations. All too often, the misguided concept of branding for a medical practice, hospital or individual provider is an overnight magic trick. The practical reality is that healthcare branding is a high-level and long-term marketing strategy. (Emphasis: long-term.) The principal investment is time—years, in fact—to […]

Five Acid-Test Questions to Create Highly Effective Healthcare Advertising

The formula for creating highly effective healthcare advertising is never simple. But the chemistry works best when you can answer several critical questions before you begin. It is a simple acid test to evaluate your intended advertising message and/or website. With the target audience clearly defined, the first two questions are marketing’s Problem—Solution fundamentals. Problem: […]

Continue

Your proposal will include:




Competitor Intel

Recommendations

Our Pricing

...and much more!

“Despite practicing in a hyper-competitive market, our new-patient counts are double what they were for the same time period last year. Hiring Healthcare Success was one of the best business decisions I have ever made.”


– Jonathan Calure, MD