Three Ways Video Can Help Your Business

Before we get to the benefits of video for your business, let’s clarify one thing. While professional–studio quality–video production is often required, there may be some informal exceptions. You can sometimes get away with simple, DIY videos from your smartphone. Impromptu videos of your health fair booth, for example, posted on your practice Facebook page. Video […]

How to Post Video to Facebook and Five Reasons Why You Should

Facebook, like many social media tools, is most effective when the visitor is engaged by the content. The idea seems tame enough on the surface, but it disguises the reality that visitors often don’t notice (and likely don’t care much) that you’re trying to talk to them. Marketing-savvy healthcare providers and hospitals recognize Facebook pages […]

Blog Boom: Create Video Posts Your Healthcare Fans Will Love

Suddenly, it seems, there’s an explosive interest in video blog posts. This spike in popularity suggests that healthcare marketing professionals may want to add v-posts to their social media and Internet marketing mix. It’s tempting to think that video blog posts didn’t exist two nanoseconds ago. Then—out of the digital darkness—boom! Two-minute or less visual […]

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“Despite practicing in a hyper-competitive market, our new-patient counts are double what they were for the same time period last year. Hiring Healthcare Success was one of the best business decisions I have ever made.”


– Jonathan Calure, MD