Anatomy of an Effective Doctor Marketing Website Review

[Series Installment] Unfortunately, we see too many of them. Website mistakes can be so bad that it’s like a doctor not washing his hands before surgery. A medical practice or doctor marketing website needs a clean, head-to-toe bill of health to do the heavy lifting and to make a meaningful contribution to new business. We […]

You Don’t Need a Website Unless It Produces Results

The highly competitive, new-patient battleground among healthcare providers—doctors, hospitals and health systems—is online via your Internet presence.   Prospective patients (including family and friends) shop for healthcare services and providers online before making their purchase decisions. In the retail world, nearly 90 percent of consumers do their online homework. The numbers are nearly the same […]