Transform Your Practice Into a Wildly Profitable and Fun Cosmetic Practice - Right Now Despite the Recession - Guaranteed

Our One-On-One Training and Mentorship Program Will Finally Generate the Cosmetic Cases You Want and Deserve

Dear Dentist:

Did you know that 95% of dentists settle for a fraction of the cosmetic cases they can and should do?

That's a shame, because with the right training and mentorship, you could bring in tens of thousands of dollars in additional cosmetic dentistry each and every month. In fact, your cosmetic dentistry production could leap from "marginal" to 50%, 75% or more of your profits. But first, you'll have to

Break Through the 11 Barriers to Creating a Thriving Cosmetic Dentistry Practice

Over the past twenty-years training and lecturing to thousands of dentists about cosmetic dentistry, I've identified the following 11 obstacles to creating a thriving cosmetic practice.

1. Most dentists tell me they feel uncomfortable selling cosmetic dentistry (and that makes patients uncomfortable). BUT, you don't have "sell" dentistry. The zero-pressure techniques I will teach you will get patients to ASK you for cosmetic dentistry. You couldn't get more low-key than my client Steve Lehman, and he is super-successful using my presentation techniques. See for yourself by watching the adjacent video.
   
   
2. Many dentists privately confide with me that they are unsure whether the patient will be satisfied with the results. I understand, believe me. In most cases you are asking the patient to prep their teeth, and if they don't like the result, you are both in trouble. BUT, my clinical techniques help you avoid these problems all together.
   
   
3. Dentists usually assume they are in the wrong neighborhood to attract cosmetics. "That probably works in Beverly Hills, but not here in River City," they exclaim. Well, I am here to tell you that even in the poorest neighborhoods, people universally want better smiles. Your town? It's going to be a piece of cake.
   
   
4. Dentists almost universally hate the idea of spending money on advertising for cosmetic dentistry cases. But guess what? YOU don't have to - at least not with my techniques. You'll be shocked to learn just how much opportunity you have in the patient base that you already have!
   
   
5. Dentists generally fail to get sincere "buy-in" from staff. If that sounds like you, I promise that's death to your success. And make no mistake, getting buy-in from staff is not an easy thing to do. That's why I will visit your office personally, not once but several times, and work with you every step of the way. Together we will succeed, even if you have failed before.
   
   
6. The Gurus at the big CE seminars won't tell you this, but most dentists have a very difficult time translating what they have learned at seminars to everyday cases in the chair. And without confidence, nothing happens. That's true for orthodontics, implants, veneers, just about everything. There is a tremendous difference between "knowing" and "doing," which is why my ongoing visits, phone calls and emails are so vital to your success.
   
   
7. Due to exceedingly high lab bills, most dentists price their cosmetic dentistry out of reach for their patients. "Hmmm, let me see, $15,000, hmmm, let me get back to you." Sure, we all love home runs, but base hits add up to winning games. I'll show you how to make MORE profit on less expensive cases. And, how to really utilize patient financing, too.
   
   
8. One-trick marketing ponies don't generate cosmetic dentistry practices. But ongoing marketing systems do. It all has to be an integrated process, from first impression through completion of care. That's why I partnered with Healthcare Success Strategies - the combination of our experiences will yield you phenomenal results.
   
   
9. Many clinical techniques are great for academics, but don't work out so well in the real world. Pardon me but my practice is busy, and hopefully so is yours. We dentists simply cannot devote hours of time to things that feel good but deliver no real added value to the patient. Besides, dentistry should be fun for me and exciting for the patient - not painful, slow and tedious. That's why my secret stock of "technical simplification techniques" will prove to be such a vital component of your success.
   
   
10. Similarly, many dentists fall prey to learning, which is comfortable, as opposed to doing, which is scary but essential. Is it possible to spend too much time on CE alone? I would argue yes, if you are taking CE as a way to satisfy your interest in cosmetics. It's like golf; you've got to play to get better. Yes, study, learn and grow, but eventually you'll need to get on the course and hit some balls. That's why my coaching is so essential - I'll be there to nudge you appropriately so that you get out of the gallery and into the game.
    
    
11. Finally, rest assured you don't need to be a cosmetic dentistry rock star. If you are like most dentists, you already have what it takes. You just need to make a number of vitally important changes to the way you have been doing things until now. I'll be with you every step of the way to make all the changes you need - clinically, managerially and marketing.
    
    

How My 12-Month One-On-One Cosmetic Dentistry Training and Mentoring Program Works

Step 1 - Exploratory Call.   You'll start with a no obligation, exploratory phone call with Lonnie Hirsch, Founding Partner of Healthcare Success Strategies. Call him at (800) 656-0907, ext. 4. Lonnie will answer your questions and help you determine if this program might be a good fit. Rest assured he won't try to "sell" you. This program isn't for everyone and besides, we are talking about a committed, mutual, long term relationship. But by the end of your conversation, you'll both know whether or not it makes sense to move forward.

Step 2 - Pre-Visit Phone Consultation. Next, I will speak with you to finalize details and set the agenda for my visit with your office. I will also do a double check to make sure we have a good fit - the last thing we want to do is work with someone we can't help. So I'll be very up front with you if I sense a problem.

Step 3 - First On-Site Visit.   This 2-day meeting will be the first of my several personal visits to your office. I will spend almost half my time diagnosing your situation, i.e., observing you and your staff in action with real patients. The rest of the time I will train you and your staff on the management, marketing and clinical skills you need to successfully create a true cosmetic practice.   I will also provide you with forms and written materials so that you can make positive, permanent changes to the way you do things.

Step 4 - Weekly Reporting, Daily Email and As-Needed Phone Follow-Up and Support For A Full Year. Beyond the proven marketing, management and clinical techniques I teach you, the real secret is the follow up. We will be in extremely close communication during the weeks and months following my visit. While the program lasts for a full year, those first 90 days are especially critical. Dr. Lehman was shocked at how good my follow up is (watch the video above) and you will be too.

Step 5 - Follow Up On-Site Visits. You have my commitment to make you successful, so I will come back to your office for at least one (maybe more) follow up visits. By the time I come back, your practice will be functioning on a whole new level, so the advice you receive at this stage will truly put you over the top.

Produce More Than Four Times Your Investment In My Program - Guaranteed

I don't want you to be a little successful — I want you to be wildly successful. In fact, I'll only accept clients who I am confident I can take to new heights.

It will cost you about "3 crowns" a month to work with me. But, my commitment is you'll quickly be generating four times your investment ADDITIONAL EACH MONTH, all with new cosmetic dentistry cases that you would not have otherwise achieved.

In fact, while my program is designed to be a one-year commitment for both of us, you can cancel at any time.

Call Now To Find Out If This Program Is Right For You

Find out more by calling Lonnie Hirsch at (800) 656-0907 ext. 4. We look forward to meeting you.

Sincerely,
Harvey Silverman, DMD

PS   Remember, we'll be working closely together for many months, so you have my personal commitment that we'll tell you "up front" whether or not you qualify for this program.

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