Healthcare Success Strategies' founding partners, Stewart Gandolf and Lonnie Hirsch, frequently appear in the press, both as expert contributors (authors) and as interviewees. Additionally, they speak at live conferences and teleconferences.
For more information about interviews or articles booking
us to speak for your organization (including references and
a recording), call Stewart at (800) 656-0907 ext.
3. You may also email Stewart at Stewart@healthcaresuccess.com
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"Former drug reps eyed to pitch physicians on referrals." Stewart Gandolf was a lead source for this article in American Medical News and amednews.com on January 16, 2012.
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"9 Strategies to Enhance Patient Experience, Outcomes and Your Reputation," - PhysBizTech, Stewart Gandolf, MBA and Lonnie Hirsch, February, 2012
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"Nine Essentials for Improving Patient Retention," Medical Practice Digest. December, 2011.
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"The "Ah-Ha" Moment: The Six, and Only Six, Ways to Market an Orthopaedic Practice." By Stewart Gandolf, MBA and Lonnie Hirsch. AAOE Newsletter, November, 2011.
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"Coping With Change." By Lonnie Hirsch and Stewart Gandolf, MBA, November, 2011 issue.
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Marketing a Center of Excellence by Lonnie Hirsch and Stewart Gandolf, MBA
Healthcare Success Strategies was pleased to contribute to SurgiStrategies cover story about one of our successful clients, Magna Health Systems, one of Chicago's leading outpatient surgical centers. (September 2011)
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Rejuvenate
Your Practice
- Stewart Gandolf was an expert contributor to this June
2011 article by Rochelle Nataloni |
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Don’t
Shoot Holes in Your Physician Liaison’s Marketing
Efforts. By Lonnie Hirsch, June 9, 2011 |
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Seven Key Reasons to Harness Video
Power Now, Ahead of Your Imaging Competition.
By Lonnie Hirsch, April 5, 2011 |
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Veterinary
Marketing and Advertising: Winning Year-Round
Clients with Holiday Season Publicity |
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Marketing
Your Practice - Steve Smith was an expert contributor
to this October, 2010 article by David Yeager. |
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5
Best Practice Concepts to Improve Marketing to Physicians
- October 12, 2010 - Lonnie Hirsch and Stewart Gandolf,
MBA |
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MedSpa
Marketing’s New Landscape: Building for the Long
Haul and Gaining Market Share after the Economic Storm.
- Stewart Gandolf, MBA, for the Aesthetic Guide, November/December
2010. |
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Advertising
Your Practice: Where NOT to Waste Money. Lonnie
HIrsch was an expert contributor to this September
1, 2010 article by Mark Crane. |
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Stewart Gandolf,
MBA Frequent expert contributer for articles
about medical marketing. |
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Should
doctors worry when patients rate them online? Stewart
Gandolf, MBA, was one of main interviewees for this article
about online ratings. |
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Marketing
Ideas That Stick. Stewart Gandolf, MBA was an
expert resource for this April 23, 2010 article. |
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Authors
of the column,
"Ethical Dental Marketing That Works" |
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What Should Your In-House Marketing
Person Be Doing? By Stewart Gandolf,
MBA and Lonnie Hirsch, August 2010 |
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Creating an Effective ASC Marketing
Plan for Growth & Success, August, 2010.
By Stewart Gandolf, MBA and Lonnie Hirsch |
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Society for Healthcare Stratey & Market Development
(a division of the American Hospital Association) e-Connect
covered Stewart Gandolf's blog post Mayo
Clinic Interview Reveals Secrets to Social Media Success
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MHT Magazine "How to Profit From Linked-In: Social
Media in Healthcare Marketing," by Stewart
Gandolf, MBA, March, 2009 |
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Ragan's HealthCare Marketing & Communications News
Covered Stewart Gandolf's blog post The
Mayo Clinic: A Social Media Powerhouse |
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"Twitter
and Social Media: Pointless Babble or Pot of Gold?"
- Stewart Gandolf, MBA was a featured contributor to this
discussion. |
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Blogging for Profit: Successful Healthcare Marketing
Strategies. Stewart Gandolf, MBA, was the expert
resource for this January 28, 2010 article. |
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"Reach More Patients With External Advertising,"
Stewart Gandolf, MBA was the featured expert
for the Fall, 2009 edition of the Ideas in Practice Newsletter,
published by CareCredit. |
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Marketing
Strategy Ensures Continued Growth Despite Rough Economy
By Stewart Gandolf, MBA, The Aesthetic Guide, Sept/Oct
2009 |
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Healthleaders Magazine, Stewart Gandolf, MBA
was interviewed for the article, "What Resonates
Now" August 2009, |
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Medical Yellow Pages: Playing to Win and Here
are Some Rules - March/April 2009 |
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Stewart Gandolf was one of the
interviewees
for "Do Online Ratings Matter? - April,
2009 |
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Healthcare
Marketing Secrets When The Economic News Is Soft -
January 2009 |
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MD NEWS - How to Drive New Patients to your
Website Tomorrow, November 2008, Stewart Gandolf
and Lonnie Hirsch |
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How to Re-Attract Former Patients.
Stewart Gandolf, MBA was an expert resource for this May
7, 2008 article. |
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Oto'sScope,
Spring 2008. “Seven
Deadly Sins of Private Practice Marketing (and 7 things
you need to do instead).” Authorized reprint of
our Special Report. |
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Use Marketing to Draw in More Patients.
Stewart Gandolf, MBA was an expert resource for this March
18, 2008 article. |
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Marketing
the Right Way. (Adapted from the May 2007 issue
of Physicians Practice.) |
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Marketing
101. (Medical Times article featuring Stewart
Gandolf. June 7, 2007) |
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Medical
Economics Partners with Healthcare Success Strategies
to Distribute Medical Marketing CDs for Physicians.
(Press release, November 14, 2006.) |
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Your
Patients are Looking for You on the Web. Are You There
Yet? (Adapted from the August 2006 issue of
Optometric Management.) |
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OAKSTONE MEDICAL PUBLICATIONS Lonnie
Hirsch is on the Editorial Advisory Board for Oakstone's
new publication, "Neurology Practice Management" |
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5 Profit
Boosting Marketing Strategies Physicians Almost Always
Overlook. - (Physicians Practice conference
call recorded February 15, 2006.) |
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Tips
to Market Your Practice in the New Year
- (from the Dec. 18, 2008 issue) |
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M.D.
News August 2007 |
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Great quality stats? Stellar satisfaction
scores? Tell that to your customers.
(Stewart Gandolf was one of several experts interviewed
for this February 2008 article.) |
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Stewart Gandolf
interviewed on Healthy Practice
(click to listen to audio segment) |
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Helping Physician Customers Grow
Their Practices
A curriculum item for medical products industry
sales training program. June, 2008. |
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MD NEWS - Doctors - Make Marketing
Hay While The Sun Shines, October
2007, Stewart Gandolf and Lonnie Hirsch |
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Lonnie
Hirsch interviewed on Healthy Practice
(click to listen to audio segment) |
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"How
to re-attract former patients."
Stewart Gandolf was the lead expert for this March 7,
2008 Medical Economics article. |
