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ethical healthcare marketing

 

Your Consultant and Speaker

We've assembled some of the best practice marketers in the country to help you.   Your speaker and consultant will probably be one or more of the following people:

Stewart Gandolf, MBA Stewart Gandolf, MBA, Founding Partner - Over the years Stewart has consulted with a variety of America's leading companies, including Citicorp, J. Walter Thompson, Grubb & Ellis, Bally Total Fitness, Pacific Bell, Wells Fargo and Chase Manhattan. Through conducting business, he found that the most rewarding aspect of his knowledge was sharing his expertise with deserving, hard-working healthcare providers, inspiring him to become a Founding Partner of Healthcare Success Strategies. As a consultant, a writer, an Internet guru, a marketing connoisseur and an entrepreneur, Stewart truly brings multifaceted expertise to marketing your practice. Today, Stewart also acts as HSS's primary Creative Director and Business Developer. Stewart has personally consulted with over 1,457 private practices. His personal accomplishments are supported by a loving wife, 2 beautiful daughters and a very old dog.

Click here for full bio »           Click here to email Stewart »


Lonnie Hirsch Lonnie Hirsch, Founding Partner - After years of operating as President of the world's largest private practice marketing company, Lonnie wanted to serve his clients with the knowledge, personalization, compassion and expertise he knew they deserved. With a focus on ethical marketing strategies, Lonnie embarked upon a journey into the entrepreneur's world as CEO and Founder of Healthcare Success Strategies. He has served thousands of healthcare professionals in need of marketing expertise throughout his successful 20 years in the industry, bringing you unparalleled experience you can trust. Lonnie has also dedicated himself to finding the highest-caliber professionals to fill our team of innovative "All Stars" ready to help your practice thrive, and to create the organizational systems critical to our continual growth. Lonnie has personally consulted with over 1,800 private practices. His talented wife and 2 gifted children make all of Lonnie's hard work worthwhile.

Click here for full bio »        Click here to email Lonnie »


John Moore John Moore, MD, Marketing Strategist - John holds a unique combination of experiences that brought him to Healthcare Success Strategies. John spent 12 years in marketing before entering medical school. He went on to develop his own 15-employee primary care practice over the last 10 years. Through these experiences, John brings to the table firsthand experience, empathy, and a passion for assisting clinicians to utilize effective and ethical marketing to steer their practices through rough waters that exist in our current healthcare environment. John wants to help his clients develop healthier practices through marketing and, in so doing, improve healthcare quality. He believes that a sustained and well designed marketing program allows the clinician to move toward his ideal and desired practice and lifestyle. John earned his MD at the University of South Carolina School Of Medicine.

Larry Taylor Larry Taylor, MA, Marketing Strategist - Larry has 30 years of experience, most of which has been in the scope of healthcare. The wide range of work includes business development, marketing and communications, software development and education. His management experience includes several Fortune 500 companies in senior management holding positions such as the Chief Technology Officer. He co-founded a company to bring alternative healthcare programs into independent pharmacies throughout North America that included practitioner education, business software and consumer marketing. Pharmacy staff learned through various tools how to improve competitiveness and to create a better patient experience. As a software developer, Larry was a founding staff member of one of the largest pharmacy software companies in the world and had key responsibility in developing the technology that operates chain pharmacies throughout North America. During his career he has written and edited over a dozen multimedia programs on improving the healthcare experience through communication and patient education. Larry is a graduate of the University of South Carolina, has a Master's in Psychology and is currently completing the requirements for his Ph.D. in psychology which is focused on the study of how the overall practice environment (including sensory and personality) can contribute to a better quality of healthcare and the healing process.

Kurt Preuss Kurt Preuss, Marketing Strategist - Kurt is a senior medical marketing consultant who reached out to Healthcare Success Strategies after having personally consulted for hundreds of private practices over the past 25 years. Kurt is particularly expert at creating real-world professional referral systems for specialists, and often trains doctors (and/or practice reps) in the art of winning doctor referrals. A graduate of Governor's State University, Kurt is also a public speaking and professional communications trainer.

Kurt Preuss Bob House, Marketing Strategist - For more than 20 years Bob House has helped over 1,000 healthcare professionals create more success, more income and greater personal satisfaction from their practices. Bob has been instrumental in the launch, branding, naming and marketing of several of the most successful medical and dental practices in the country. Bob's former clients include The Bosley Medical Group, the PermaDent Center, Mattel, CBS and several national retail chains. Bob is the Creator and Executive Producer of The Healthy Practice radio program, is on the Board of Directors for The Leonardo da Vinci Society for the Study of Thinking and is the Founder of The National Association of Healthcare Practice Consultants. A Stanford grad, Bob brings comprehensive expertise in all areas of marketing, branding/
positioning, traditional and new media advertising, and strategic planning.

 

 
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