Build Your Reputation or Promote Specific Services with Strategically Written Radio Advertising
Target your message to the exact audience you want to reach.
With a radio in every car and an average of 5.6 radios per household, radio is still one of the most effective media options for healthcare marketing — an option with the ability to reach a very targeted audience 24 hours a day.
The creative team at Healthcare Success has been producing high-quality, high-impact radio commercials for more than 20 years. We use proven strategies to command attention and communicate messages that inspire action. And we measure the results by including a unique tracking number in every spot that gives us the ability to know if the message is working or needs to be revised.
Radio spots that match the quality of your healthcare business.
Radio is an efficient strategy for targeting a specific audience with a specific offer or message. To have long-term effect, your radio spots should also reinforce the unique value proposition that drives your overall marketing program. When spots are developed independently, either by yourself, a radio station or someone who isn’t aware of your marketing objectives, you may get poor results or risk damaging your reputation.
Our writers, producers, and announcers collaborate to create spots that meet your immediate goals while building the reputation of your hospital, healthcare practice or organization.
Media planning and buying to fit your target, budget and goals.
Effective media planning and buying for radio involves knowing who your audience is, what stations they listen to and when they listen.
Our media planners have significant expertise with research tools, surveys, audience analysis, and the experience to convert those numbers into efficient and effective plans. In addition, our media buyers have the negotiating skills and relationships with radio stations to ensure you get the best pricing and the most coverage for your media dollars.
Contact us today to learn how we can integrate radio advertising into your healthcare marketing campaign to help you achieve your goals. Call us at (800) 656-0907.