[PODCAST] The Patient Voice: Incorporating Feedback into Your Strategies

As a healthcare marketer, I strongly believe in the importance of listening to and understanding the patient voice. And today’s podcast helps guide hospitals and healthcare organizations of all sizes on how to do just that. I had the opportunity to speak with Dennis Jolley, Chief Strategy and Communications Officer & Vice President for Institutional […]

7 Absolute Musts for Hospitals in the Age of Consumerism

Many private practices have embraced the rise of healthcare consumerism trends, providing ways to create an experience that puts the patient’s needs first. In hospitals, though, changes have been slow-going. This is due in part to longstanding structuring, pricing, and patient care protocols that are tough (and costly) to get around. But these changes are […]

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