Pediatric Dentistry Marketing that Effectively Builds Your Practice
What could be better than working with kids? We know that sometimes it can be difficult to find parents who appreciate the benefits of having a dentist who specializes in working with children. That’s why it is important to go “consumer direct” to get the word out about your practice.
Choosing a pedodontist to treat their children appeals to upscale, educated parents. Successful promotional tactics often include inspiring word of mouth referrals and the prudent use of social media.
Fill your office schedule with the pediatric dentistry patients you want.
If you’ve paired your practice with an orthodontist, or you offer orthodontic services, we have strategies that can help you make the most of these programs, too. Our strategists and consultants have worked with many pediatric dental practices over the past 25 years, and we know what strategies work best to attract parents who truly appreciate the level of care you provide for their children.
Our services are not all about growing the bottom line, though. That, of course, is the end result. But what makes our clients so successful is our adherence to and emphasis on ethical, proven strategies. We specialize in developing effective programs for you to:
- Win a continuing stream of professional referrals through strategic marketing initiatives
- Compete with general dentists who want to treat the entire family
- Increase your name recognition in the community
- Attract parents who value the benefits of specialized pediatric dentistry
- Create a position of differentiation and communicate your unique branding message
- Design and implement an Internet strategy to maximize your website and social media in capturing new clients and referrals
A custom plan — from full campaigns to precise public relations efforts — is based on our experience in working with specialty practices. You can feel confident that with our expertise you will:
- Enhance your reputation
- Grow your practice profits
- Counteract aggressive competition
Ready for marketing with measurable results? Call us at today at 800-656-0907.
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Avoid the 7 Deadly Sins of Pedodontic Marketing
Marketing a pediatric dentistry practice can be challenging — even painful, if you don’t approach it with the right knowledge, tools and guidance. By reading about mistakes others have made before you, you can boost your marketing effectiveness and take a shortcut to success without having to learn the hard way. Discover now how to avoid these “Seven Deadly Sins” by downloading this e-book. And when you do, you’ll automatically join more than 19,000 healthcare professionals with a free subscription to our Insight e-newsletter.
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