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OB/GYN

OB/GYN Marketing that Attracts More of the Patients and Cases You Want

Face your Women’s Health practice’s changing environment with smart, ethical OB/GYN marketing that gets results.

In most cases, Women’s Health providers are experiencing increased competition due to consolidation and practice mergers. They also face the problem of drops in reimbursement, or their patient visits and procedures are down thanks to the era of higher deductibles, so are looking to increase utilization of cash-pay services. Others are transitioning away from obstetric care due to the high costs of malpractice insurance. And through it all, many OB/GYN practices find that their promotional messaging isn’t performing as well as it needs to.

Our Services

Overcome practice challenges through experienced, strategic OB/GYN marketing and advertising.

At Healthcare Success, we’ve seen over the years that many obstetricians and gynecologists are ready to make changes in their practices. Whether your OB/GYN practice strives to attract more patients, appeal to patients with better insurance, strengthen referrer relationships, alter its case mix or achieve another specific goal, our strategic consultants and marketing professionals can help make it a reality.

We begin with a thorough evaluation and analysis of your practice to determine its goals, challenges, strengths, opportunities and all details that are involved in its practice and marketing success. From there, we work closely with you to develop and implement a strategic OB/GYN marketing and advertising plan that achieves your unique goals. Through this tactical approach, which includes a content marketing strategy, tracking marketing results and following the data, we can help your practice communicate to its audiences effectively through tactics such as:

  • Marketing website and online marketing and advertising including healthcare SEO
  • Print collateral marketing – Brochure, niche topic brochures, fact sheets, flyers, doctor bio sheets, more
  • Print advertising – Magazines, newspapers, other publications
  • Radio advertising
  • Television advertising
  • Public relations
  • Physician liaison training
  • Office staff marketing training

Take action to make your OB/GYN practice stand out, overcome the competition, and thrive.

We know it’s vital to distinguish your brand and reputation in a way that builds trust and inspires patient and professional referrals. In our experience helping obstetrician-gynecologists market successfully, we’ve also found that it is increasingly important to reach women in the workplace, to ethically raise your visibility with direct medical marketing and to extend your presence in the medical community through practice representatives.

So whether you want to market to win more doctor referrals, transition to other areas, overcome marketplace disadvantages, differentiate yourself from the competition or simply get more patients to call you, we’re here to help with a customized and successful OB/GYN marketing and advertising plan that works for you.

Sound like what you're looking for?
Call us now at (800) 656-0907
to talk with a consultant.

Choose the Expertise of a Google Partner for Your Healthcare Marketing Agency

Want to attract more patients from the Internet? Our digital marketing team is here to help. In fact, they are experts at search and display advertising, search engine optimization, reputation management, social media, websites, landing pages and more. In addition, we are a Certified Google Partner.
What our Healthcare Clients Say
  • I learned a lot about what doesn’t work, as well as what does, backed up by data. I found the internet marketing particularly timely, as we are just setting up our website. Many practical suggestions that we can use in our day-to-day practice, and it has improved our understanding of marketing techniques. This knowledge will save us time and help us to avoid marketing mistakes, saving us money as well.
    Jacqueline C. Castagno, MD, Specialty Gynecology, PC
    Dunwoody, Georgia
  • Learned how to do a better job with my marketing strategy to my patients and to start a medical network marketing system — intelligent marketing.
    Leticia Obando, MD
    Cliderma
  • Informative and necessary information for anyone trying to grow a medical practice. A lot of great ideas that I am anxious to use.
    Jason Rowley
    Practice Manager
  • Loved the intimate approach and ability to talk one on one. I learned all the complexities and layers of marketing.
    Jaime Kade
    North Florida Woman Care
  • The changes we made as a result of listening to Healthcare Success have doubled our profits.
    Vaun De Jong, DO
    Methodist Plaza Ob/Gyn
  • It’s a must for any practice that wants to survive and grow in the future.
    Shahin Ghadir, MD
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The 7 Deadly Sins of Healthcare Marketing Free E-book and Newsletter

Marketing a healthcare organization can be challenging - even painful if you don't approach it with the right knowledge, tools, and guidance. By reading about mistakes and lessons others have learned the hard way, you can boost your marketing effectiveness and take a shortcut to success. Discover how to avoid these "Seven Deadly Sins". Plus, join over 30,000 of your fellow healthcare providers with a free subscription to our Insight Newsletter.

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