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5 Powerful Ways We Can Help You Win All The Doctor
Referrals You Can Handle.
Yes, in a perfect world area doctors SHOULD and WOULD
refer to your hospital or practice based solely upon
your stellar track record.
But this is the real world. And in the real
world professional referrals are largely built on RELATIONSHIPS,
both between doctors and between staffs.
Yet while some doctors are naturals at building their
own relationships, we find that many are 1) very
concerned about looking like a salesman, 2) too
busy, 3) shy and/or 4) simply don't know
how to build referral relationships.
Therefore, Healthcare Success Strategies has developed
five programs to help you build and maintain the relationships
you need, whatever your circumstances.
1. Our "6-month Training, Coaching and Mentoring
Program" can train a current staff member to represent
your organization as your "Physician Liaison."
One great option is to nominate a current staff member
to become your "Physician Liaison (a.k.a., Physician
Relations Rep, Business Development Person, Marketing
Rep or Practice Representative).
While Physician Liaisons were once the sole domain
of hospitals, groups and solo practices now successfully
employ them as well.
If you already have an ideal candidate on staff to
become your Physician Liaison, that's great. It will
make our work with you much easier.
However, just to be on the safe side, we will be happy
to interview your would-be representative at the outset.
After all, building relationships is much more than
having a pretty face, being friendly or giving out bagels.
This job requires sales skills, discipline, self-motivation,
thick skin (rejection can be brutal), and the ability
to not only get meetings with doctors and staff, but
also build relationships that last for years. Few people
can do all of that that.
At Healthcare Success Strategies we have more than
two decades of experience helping healthcare organizations
like yours identify staff members with the potential
to be great relationship builders, design appropriate
job descriptions and then train them in what works and
what doesn't.
Our six-month custom training, coaching and mentoring
programs include candidate evaluation, objective setting,
in-the-field training (in your area or off site), results
reporting and weekly follow up training and coaching.
2. We can work with you to hire and manage the right
people to build your relationships.
Don't have the right talent on staff? Not to worry.
Our team of experts can help you recruit, hire, train
and/or manage the right representative for you. We can
also provide you with proven ideas for compensation
and incentive programs.
And we won't abandon you once you've hired someone,
as we mentioned above we have programs available to
help you manage your relationship building on an ongoing
basis.
3. We can train you or your doctors to build relationships
— without looking needy or greedy
While most doctors tell us they don't want to build
their own relationships — the ones who have the
time, talent and desire would be crazy not to.
Again Healthcare Success Strategies can make the process
painless and profitable by training you or your doctors
personally on "what works" and "what
doesn't."
Even more important, we can show doctors natural and
professional techniques that allow them to build relationships
without looking or feeling like they are "selling."
4. Outsource your relationship building entirely and
start winning referrals today
Don't want to add to employee "head count?"
We can assist here too by helping you outsource your
relationship building to some of the best professional
physician liaisons in the business.
Depending on your specialty and your location, chances
are we already have professional relationship builders
available who can start bringing you referrals immediately,
at a cost that is more affordable than you might imagine.
Call us now to get start winning more referrals
5. Learn "best practices" at our 2-day healthcare
marketing seminars
If you are simply looking for a quick and affordable
way learn doctor referral best practices, and don't
require ongoing support or training, you and your staff
should attend our 2-day marketing seminar, "Advanced
Healthcare Marketing Strategies." We cover
all the best practices during our professional
referral session, plus you'll also discover how
to get free press, how to get patients from the Internet,
how to build your reputation (brand), how to ethically
and tastefully advertise, how to generate patient referrals
and much more. Tuition is $995 per attendee, and details
are here
Our programs are custom to your needs, so call us for
a free, no obligation quote.
Our number is (800) 679-0050.
Or complete the information below and we will
have a representative call you.
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