Category: Doctor Marketing

5 “Little” Details That Affect Patient Retention/Conversions

In the business of healthcare, the level of care you provide will always be the most important thing. However, that doesn’t mean that doctors, hospitals, and practice groups should ignore those “little” things that can make or break a patient’s experience. These 5 seemingly small details can mean stronger reviews, better word-of-mouth, and, ultimately, better […]

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Don’t Miss These 7 Free (Or Cheap) Healthcare Marketing Opportunities

Securing the growth of any healthcare business requires a thorough plan and budget for your marketing. But we get it—many doctors, administrators, and executives are also searching for free, simple ways to reach a local audience. Many of these free healthcare marketing opportunities will require time and commitment, but most are simply good business practice. […]

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5 Medical Website Must-Haves to Win More Patients

The right mix of search engine optimization and digital advertising can bring more prospective patients to your site. But if your medical website is missing these key elements, your efforts may be wasted. Win more patients with our top 5 medical website design must-haves. Photos of People Feeling Their Best We find that a website […]

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Organic Healthcare Marketing: To DIY or Not to DIY?

Eventually, every digital marketing specialist hears this phrase from a current or would-be client: “We can do this ourselves.” Usually, we hear this in regards to organic digital marketing. While paid digital advertising is a short-term strategy to get patients now, organic marketing is a long-term investment. Paid advertising (placing ads on Google, Facebook, etc.) […]

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5 Ways Online Doctor Reviews Can Help Your Practice

People can say almost whatever they want about your practice online. It may seem like a difficult task, but working to earn more positive online doctor reviews (and counteract the negative) is worth it–if you hope to grow your practice and keep people coming back time and time again. Having positive reviews to showcase online […]

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“Despite practicing in a hyper-competitive market, our new-patient counts are double what they were for the same time period last year. Hiring Healthcare Success was one of the best business decisions I have ever made.”

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– Jonathan Calure, MD

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